Amazon Fires the First Shot of Christmas Selling 2015

Amazon Fires the First Shot of Christmas Selling 2015

Christmas in July is typically limited to Hallmark’s new line of ornaments and QVC’s heat-of-summer Christmas shows. But Amazon has quietly lobbed the first bomb in the annual fight for Christmas selling dominance. The online retailer will hold a “Christmas-in-July” event that Amazon management promises will be better than Black Friday. The e-commerce giant is calling its special sales day Prime Day, after its $99-a-year program that gives customers free two-day shipping and free access to streaming movies and TV shows. It will take place July 15. Discounts will be rolled out as often as every 10 minutes, Amazon promised.Read more

Can Cyber Monday Save Christmas for Retailers?

Can Cyber Monday Save Christmas for Retailers?

You might have noticed big lines in front of stores on Thanksgiving night. No doubt you saw all the traffic the “new Black Friday” hours created everywhere on Thursday evening. Maybe even you joined the frenzy and went shopping after a traditional dinner of turkey will all the fixings. Perhaps you think Black Friday was a huge success for retailers. You would be wrong. Black Friday 2014 was a dismal failure for retailers with some estimates topping 11 percent as the shortfall against previous year’s numbers. Retailers turn to Cyber Monday and online sales to pick up the slack storesRead more

Consumers Cry Cash is King Over Credit Cards

Consumers Cry Cash is King Over Credit Cards

The credit card breach at Target stores during the 2013 Christmas shopping season affected 70 million shoppers from Black Friday forward. The effects of that event have been far reaching. Target suffered a horrible holiday sales period and has since struggled to recover. The whole nasty situation has left a hesitant taste in the mouth of consumers, nearly half of which surveys show will spend with cash this Christmas instead of plastic. Consumers are not only cautious because of Target alone. Since that historic breach there have been dozens of retailers and national chains such as Kmart, Home Depot, JimmyRead more

UPS Asks Retailers to Spread Out Last Minute Christmas Deals

UPS Asks Retailers to Spread Out Last Minute Christmas Deals

UPS famously blew the delivery of Christmas to millions last year. And they think it is unfair for them to shoulder the blame. When gift givers purchased goodies from online retailers who “guaranteed” overnight delivery for last minute purchases UPS’ delivery system was pushed beyond capacity and a lot of stuff didn’t get delivered until after Christmas. This year UPS is taking steps to avoid a repeat. They have a new CEO, a hyped “new and improved” system and now they are asking retailers to spread the specials out and kill the last minute deals so that everyone gets ChristmasRead more